When talking about “UX” (User Experience), one often hears the term “UX Design.” While commonly used, “UX” is actually a very broad term that can encompass a lot of different disciplines and techniques. There are many books in the business-to-business marketing and design fields that talk about “UX Design.” However, not everyone who uses this term has the knowledge or expertise to understand what it really is. Some people use “UX Design” as an umbrella term to describe any type of website design, regardless of its depth. While it is possible for any business to use design techniques that match their goals, there are some basic distinctions that should be made between what is called “UI” design and “UX Design.
The term “UI” design refers to the interaction design. This is what happens before the design foundation is created. The interaction design is what makes it possible for users to “interact” with the site. Think of a forum or other interactive design. While these sites do not incorporate the “design foundation” into the design process, it does demonstrate that the interaction design is taking place in the background.
On the other hand, “UX” design refers to what is ux management. It refers to what is happening after the design foundation is in place. Interaction design is part of what is ux management, but it is only part of the process. What is ux design is also dependent on what is happening in the real world around the company website. For example, if a website is not interactive or does not provide enough information, then the interaction design will not be as effective.
Sometimes the confusion between what is ux management and what is website design can be solved by looking at an example of what is ux design. A website that shows how to use a product is not necessarily an interactive website. It may still be website design, but it has likely been developed with usability in mind. Similarly, a website that shows how to use a given piece of software is website design. The designer may have focused on usability, because they have used the software themselves. However, if the software was designed poorly, then usability would not be an important factor.
What is ux management is about being able to identify websites that do not meet your design needs. It is also about being able to determine which components of those websites should be made into more fundamental components. For example, a website design may have a social media feed, but this feed is not needed by the intended visitor. The website designer may want to include video from social networks, but this could prove to be a distraction. Thus, what is ux management is about being able to determine whether the website design project is worth the effort and money.
What is ux management can be applied to web design from many different angles. For example, an SEO expert may work on an online marketing campaign. These experts know what is ux management and can often use it to their advantage. By making sure that social media feeds are included in the design of the website or having audio from video posted, they ensure that a campaign does not hinder website usability or brand recognition.